As many as 74% of shoppers conducting product research on their smartphones complete the purchase, according to a recent Google study. Retailers must embrace mobile to meet the expectations of today’s tech-savvy shoppers. A properly executed mobile strategy can help retailers create a more personal customer experience and increase the bottom line. This white paper will analyze the key focus areas for mobile success: IT infrastructure, security and store flow.
To learn more, complete the form below to download the white paper titled: Profiting From Mobile: The Three Key Steps To Success.