Over the years, video has undeniably become the most popular and engaging form of online consumer content. With video dominating the web, brands are now more capable of delivering life-like experiences to their audience and increasing sales. This white paper will teach you:
- How to use video content for marketing, brand and image building;
- How technology can democratize the creation, distribution, storage, management and reuse of video content; and
- Ways to create, manage and distribute content at scale and across channels and platforms, avoiding a siloed approach to video storage.
