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Integrating iPads Into The In-Store Shopping Experience

 
The introduction of the tablet, in particular the iPad, have reinvented in-store retailing. Retailers are now planning and implementing tablet strategies around mobile POS, assisted selling and video analytics.

Retailers including The Home Depot, Macy’s, Sephora and Urban Outfitters, are leading the pack in developing and testing iPads on the sales floor. Many other merchants are investing in tablets at an unprecedented rate.

This Executive Brief titled: Integrating iPads Into The In-Store Shopping Experience examines the ways to harness the benefits of mobile POS, including a focus on in-store integration. The iPad relies on wireless networks and complementary peripherals such as handheld printers, magnetic stripe card swipers and kiosks.

To learn more, complete the form below to download the Executive Brief today.

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