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How Sweet It Is: The Satisfaction Of A Successful Loyalty Program

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Each household in the U.S. participates in up to 22 loyalty programs. But less than 10% of these loyalty club members are actively using their accounts and redeeming offers.

So how can retailers sweeten the loyalty pot? This infographic, courtesy of DataCandy, outlines five components of successful loyalty programs.

 

Each household in the U.S. participates in up to 22 loyalty programs. But less than 10% of these loyalty club members are actively using their accounts and redeeming offers.

So how can retailers sweeten the loyalty pot? This infographic, courtesy of DataCandy, outlines five components of successful loyalty programs.

[click to expand]

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