Today’s retailers need agility and flexibility to remain competitive and adapt to our changing world. That’s why you see more and more heritage brands, CPG brands, direct-to-consumer brands, and B2B players saying goodbye to their traditional monolithic architecture and hello to headless commerce. Ecommerce industry experts predict that by 2025, 25% of all B2C transactions will be via headless commerce platforms.
So what is headless commerce? What is driving this rapid adoption? And how can brands and retailers ensure they’re getting maximum value (and return) from their headless commerce investments? This E-book will explore all of this — and provide valuable insights executives need to know to shape their strategies. Read on to learn:
- What headless commerce really is (and what it isn’t);
- Five key benefits of headless commerce and why retailers are making the move; and
- How to support a seamless transition for your business.