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Social CRM – the integration of social media with customer relationship management (CRM) strategies – is the next frontier for organizations that want to optimize the power of social interactions to get closer to customers. Download this 2-part series from the IBM Institute for Business Value to learn how to leverage social media effectively for growth.
Complete the form below to download the white paper titled “From Social Media To Social CRM.”
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Q1 is a pivotal time for retail, with experts analyzing holiday sales and forecasting trends. View the full lineup of the Retail Trendcaster video series for insights on consumer spending, AI, personalization, social commerce, and more—helping you focus on what truly matters in 2025.
