Consumers prefer email over other methods when seeking information about product sales and promotions, according to ForeSee Results. Email marketing can be particularly effective in reacquiring shoppers after site abandonment. This E-book provides real-world examples of retailers using 1:1 or true personalized retargeting to improve conversion, boost shopper engagement and enhance customer retention.
To learn more about how companies like The Container Store are succeeding with 1:1 email marketing, complete the form below to download the E-book titled: From Boring to Brilliant: Turning Email into a Shopper’s Best Friend.