Almost three quarters (67%) of shoppers say they are confident and ready to complete a purchase once they find the right product. By delivering personalized emails and product recommendations, retailers can boost conversions.
These insights and many more were uncovered during a survey of 1,108 consumers, presented by the e-tailing group and MyBuys.
The report, titled: Engage Consumers & Increase Buyer Readiness Through Customer-Centric Marketing offers tips and tactics for retailers looking to increase conversions with personalized, customer-centric marketing.
Fill out the form below to download a complimentary copy of the report.