Today’s consumers expect to have access to information in real time at their fingertips. With the increase in mobile Internet use, analysts predict that by 2014, mobile Internet will take over desktop Internet. Currently, U.S. consumers spend an average of 2.7 hours per day socializing on their mobile devices, with most (91%) utilizing mobile Internet, compared to 79% who use desktops. This infographic highlights the current mobile marketing trends and how U.S. consumers are reacting to the mobile retail market.
Today’s consumers expect to have access to information in real time at their fingertips. With the increase in mobile Internet use, analysts predict that by 2014, mobile Internet will take over desktop Internet. Currently, U.S. consumers spend an average of 2.7 hours per day socializing on their mobile devices, with most (91%) utilizing mobile Internet, compared to 79% who use desktops. This infographic highlights the current mobile marketing trends and how U.S. consumers are reacting to the mobile retail market.
Source: Microsoft Tag