A retailer’s ability to resolve customers’ problems effectively continues to be a business basic. Both call centers and contact centers (and there are significant differences between the two) operate on the front lines of customer engagement, so their capabilities, as well as how they are run, can have a dramatic impact on shoppers’ perception of your brand.
This infographic, courtesy of Compare Business Products, provides a quick guide to assessing whether a basic call center will meet your needs, or whether a more flexible, full-featured contact center is a better investment.
A retailer’s ability to resolve customers’ problems effectively continues to be a business basic. Both call centers and contact centers (and there are significant differences between the two) operate on the front lines of customer engagement, so their capabilities, as well as how they are run, can have a dramatic impact on shoppers’ perception of your brand.
This infographic, courtesy of Compare Business Products, provides a quick guide to assessing whether a basic call center will meet your needs, or whether a more flexible, full-featured contact center is a better investment.
Source: Compare Business Products
