65% Of Consumers Have A Three-Second Rule For Web Sites

Nearly two of every three global consumers, 65%, refuse to wait more than three seconds for a web site to load. Shoppers’ impatience is just one factor that makes fast Internet connection speeds a vital component of retail success: Speedier sites allow retailers to stream more video, which is an increasingly important marketing tool.

Faster connections also can boost cross-border sales in some of the world’s largest markets: 80% of Chinese and Indian consumers would be willing to buy more from overseas if the process was faster and easier, according to this infographic from Fung Global Retail & Technology.

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Source: Fung Global Retail & Technology

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