Toshiba Global Commerce Solutions has introduced ELERA, a unified commerce platform designed to help retailers reimagine their businesses without the constraints of traditional retail IT systems. ELERA employs microservices along with data solutions to harness big data, and IoT and Touchpoints to enable frictionless commerce.
The platform is designed to transform retail infrastructures into dynamic, agile environments in which retailers can roll out new services within days, then independently test, improve, update and scale them to meet demand without disrupting or replacing legacy systems. Each of ELERA’s three areas offers specific capabilities to help retailers drive innovation:
- Microservices: ELERA offers more than 30 pre-packaged microservices such as refunds, promotion, price and POS orchestration, along with more than 400 APIs for custom development and integration;
- Data Solutions: The platform powers actionable insights that can enable companies to stay closer to their customers and gain unique visibility into store performance and in-store customer behavior; and
- IoT and Touchpoints: These features can enable faster integration and deployment of new frictionless commerce innovations including POS, self-service, IoT sensors, computer-vision cameras and smart devices.
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