Tacit Knowledge, a Newgistics company, has released the ncommerce e-Commerce engine. The technology is designed to combine numerous data-gathering and relationship-building tools in a single platform that fits today’s customer-centric mindset.
Ncommerce is built on SAP Hybris e-Commerce software and deployed on the Google Cloud Platform, empowering merchants with advanced omnichannel capabilities running on Google’s infrastructure. The platform integrates technology from customer retention cloud provider Sailthru, integrated payment management platform CyberSource and content delivery network (CDN) Fastly.
Features and benefits of the ncommerce engine include:
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A mobile-first, responsive build that can adapt high-resolution images to any screen format;
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Machine learning personalization based on consumers’ unique interests and predicted behaviors, allowing content and product targeting to optimize customer lifetime value;
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Real-time control of all content across all geographies;
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Big Data trend analysis designed to extract actionable insights and drive better business decisions;
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Customizable front-end UX design templates enabling products and services to be displayed according to the unique power of each brand; and
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A customer communication engine to serve relevant messages regardless of where a customer chooses to connect.
