Brands and retailers are generating a plethora of data on a daily basis. Although inundating, best-in-class retailers are striving to integrate and analyze this data to unlock valuable insights about their business and their consumers’ shopping habits.
To help brands and retailers better manage product information and access data to measure business performance, nChannel has released an extension of its cloud-based AppSuite solution.
With AppSuite, retailers can create a single version of the truth for all products. The app collects product data from all systems, spreadsheets and suppliers, and can organize details by region, brand, season and promotion to simplify updates and merchandising. The solution also can perform bulk updates to help organizations search for and analyze key product data, empowering them to create more effective pricing and promotions strategies.
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The nChannel app analyzes real-time company data through pre-built dashboards, allowing users to track and compare business performance by region, product, category, store, channel and timeframe. In addition to these functions, the solution includes customer experience management and supply chain management applications.
