Executive ViewPoints

Using AI to Build a More Creative, Strategic Future for Marketers

Retail marketers stand to gain much-needed support and time from AI in a sector fueled by creativity and innovation. We know that…

Ecommerce Marketing Lessons from Q4 2023

Last year was an uncertain one. Though many of the economic indicators were excellent, including the low unemployment numbers and strong GDP…

How Retailers Can Use AI to Improve Customer Experience and Build Trust

In the U.S., ecommerce spending is estimated to reach $1.7 trillion by 2027 – representing over 20% of overall retail sales. Additionally,…

Building Connected Commerce in the Age of Loneliness

In May 2023, the U.S. Surgeon General declared the country had entered a loneliness epidemic, which could prove an existential threat to…

How the Not-Amazons of the World Should Approach Commerce Media

All eyes in the retail world are on opportunities in commerce media right now — and rightfully so, given that the already-massive…

Decoding the Algorithms of Amazon: Understanding How Consumer Demand Impacts Ecommerce

It’s hard to remember, but before the roads were filled with Amazon trucks delivering our packages in two days or less, we…

Don’t Fall Victim to a Cyber Attack: A Shopper’s Guide to Cybersecurity

Shopping is one of life’s simple pleasures. It’s a way to treat ourselves, and to indulge in a little luxury. And in…

During the Holidays, Small and Mid-Sized Businesses Feel the Impact of Retail Crime

Retail crime was a hot topic throughout 2023, and it’s easy to see why. According to the National Retail Security Survey, losses…

With Retailers Thinking Like Media Owners, Media Owners Must Think Like Retailers

The growth of retail media networks (RMNs) in recent years has been impressive. As the world moves away from third-party identifiers, retailers…

The State of Gamification in Retail: How Brands Can Take Advantage

When creating an advertisement or a campaign, there is a clear number-one priority a brand needs to focus on: not just getting…

Data Shows Customers Might be Resistant to AI Shopping Recommendations — Here’s what C-Suite Executives Should Know

For much of last year, AI seemed immune to the normal laws that govern the marketing hype cycle: expectations just kept on…

Future-Proofing Retail Media Networks through Dynamic Creative Optimization

Retail media networks (RMNs) have taken the digital ad world by storm over the last few years. The ability to monetize your…

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Executive ViewPoints

Using AI to Build a More Creative, Strategic Future for Marketers

Ecommerce Marketing Lessons from Q4 2023

How Retailers Can Use AI to Improve Customer Experience and Build Trust

Building Connected Commerce in the Age of Loneliness

How the Not-Amazons of the World Should Approach Commerce Media

Decoding the Algorithms of Amazon: Understanding How Consumer Demand Impacts Ecommerce

Don’t Fall Victim to a Cyber Attack: A Shopper’s Guide to Cybersecurity

During the Holidays, Small and Mid-Sized Businesses Feel the Impact of Retail Crime

With Retailers Thinking Like Media Owners, Media Owners Must Think Like Retailers

The State of Gamification in Retail: How Brands Can Take Advantage

Data Shows Customers Might be Resistant to AI Shopping Recommendations — Here’s what C-Suite Executives Should Know

Future-Proofing Retail Media Networks through Dynamic Creative Optimization

Feature Your Byline

2025 Unified Commerce Benchmark for Specialty Retail

Transform Your Retail Workforce with Generative AI

Specialty Retail Under Siege: The Escalating Cyber Threat Landscape

Navigating Retail at 2025’s Halfway Point: What Omnichannel Retailers Need to Know

US Shopper Survey: What’s Killing Conversions for Enterprise Retailers

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