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Rise Of The Apps: The Mobile Evolution In Retail Commerce [Infographic]

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Consumer use of mobile shopping apps is increasing rapidly, rising 247% in 2012 vs. 2011, according to research from Flurry.com. More consumers are using retailer-specific apps, up to 27% vs. 15% in 2011, but they also are accessing third-party apps, such as online marketplaces (20%). This infographic, courtesy of Baynote, illustrates the significant growth in the mobile apps industry, as well as the different types of shopping apps used by consumers.

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