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How To Use ‘Big Data’ In A Sentence(And A Business Plan) By Debbie Hauss, Editor-in-Chief There was a time when “Big Data”…
Although their costumes may cause a scare, Americans have not been “afraid” of spending this Halloween. In fact, most (70%) of consumers…
Successful luxury brands excel at creating exceptional experiences that make shoppers feel special and inclined to pay more. Another key focus for…
Holiday Shopping: A Wise Woman Saves With Mobile “Weapon” By Fatima D. Lora, Assistant Editor Normal 0 Advertisement false false false EN-US…
The holiday shopping season appears to be promising for retailers this year; in fact, according to research from eMarketer, the U.S. retail…
L’Occitane, a high-end beauty products retailer, more effectively tests web site and email messaging, offers, images and other content, with help from…
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Athletic specialty retailer Foot Locker is making strides to better understand its worldwide customers’ paths to purchase by implementing the Visual Customer…
Maybe It’s Time To Embrace Showrooming By Debbie Hauss, Editor-in-Chief The term “showrooming” carries with it a very negative context. Often the…
As more retailers lean on e-Commerce to increase sales, J.C. Penney (JCP) is transforming physical stores by including new customer-facing interaction options…
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