The modern customer is constantly evolving. Her demands, tastes and preferences are changing on a dime, largely due to her increased dependency on technology.
With e-Commerce and mobility becoming more central to consumers’ everyday lives, retailers need to rethink their engagement strategies.
But where should they start?
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During an upcoming webinar, Anurag Wadehra, CMO of LivePerson, will chat with RTP Senior Editor Alicia Fiorletta regarding the future of digital engagement, and how organizations can create seamless and relevant brand experiences across all channels.
Lindsay Green of Extraco Banks and Consulting also will join the conversation to share how her company is meeting and exceeding customer expectations by embracing live, digital engagement.
Register for this webinar to join the conversation and get the scoop on key findings from an assessment of more than 220 executives.
A few key findings include:
- Only 14% of organizations are truly Digital Innovators.
- 21% of all organizations consider themselves omnichannel.
- More than half of organizations are still only collecting basic data about cusomers.
Want to learn about other trends derived from the survey? Register for this webinar today!