As a part of the retail industry, you most likely recognize that digital channels are becoming more important in your marketing, engagement and sales strategies.
Whether you’re a retail executive, or provide retail services and solutions, you know cold calls and batch-and-blast messages are a thing of the past. Now, to be successful, businesses must be able to tailor messages based on the behaviors and preferences of prospects and current consumers.
But what’s to come in 2014 and beyond?
Retail TouchPoints and sister publication Demand Gen Report interviewed 10 thought leaders to get their perspectives on the future of digital engagement.
Frequent RTP contributors, such as Larry Freed, Shep Hyken, Gary Schwartz and Jeanne Bliss, shared their opinions, covering everything from social, to mobile, to omnichannel strategy.
So, want to see what digital marketing tools and tactics you need to succeed? Download our report to find out!
