Menu
RSS

Showrooming: A $217 Billion Problem [Infographic]


 

Consumers are increasingly using their mobile devices to search for the best deals, which is costing brick-and-mortar retailers $217 billion in sales losses. Also, 35% of all Americans are engaging in showrooming (viewing products in-store and purchasing online) regardless of whether or not they own a smartphone. Showrooming impacts certain product categories more than others, including: consumer electronics, apparel, books and appliances.

This infographic, courtesy of 360pi, highlights the current state of showrooming and how retailers are affected by this trend.

[click to expand]

General

Read About...

Resources

About Us

Contact Info

Address:
411 State Route 17, Suite 410
Hasbrouck Heights, NJ 07604

Phone:
1.888.603.3626

Email:
info [at] retailtouchpoints.com

A division of...