Richard Arnold, HP

HP is a notable leader in the retail technology space. During this year’s NRF Conference, the company’s booth was buzzing with activity. Attendees were speaking with HP executives, and trialing solutions from its new retail-focused suite of products. Richard Arnold, Director of Retail Solutions Marketing for Hewlett-Packard Company discussed the new offerings provided in the company’s Seamless Customer Experience demonstration, including POS and self-service solutions, digital signage, and analytics software. These releases, he explained, will allow retailers to keep up with the needs of cross-channel, information-savvy shoppers.