Latest In: Customer Experience

shopper engagement

Rave Cinemas Leverages NEOCAST For The Ultimate Customer Experience

 Digital signage solutions allow merchants to amp up in-store experiences by encouraging customers to interact with content, such…

News February 14
calls to action Campaigner click-throughs Customer loyalty email marketing hair care personalization SEO targeting

Misikko Improves Customer Engagement Through Personalized Email Marketing Strategy

In an online sales environment that is ever evolving and increasingly competitive, eTailers constantly are in search of…

News February 13
Bronto software cross-channel cross-channel shopping eCampus.com email marketing engagement shopper engagement text books

eCampus.com Optimizes Email Deliverability And Messaging, Boosts Channel Profits By 280%

Digital marketing strategies such as email are vital to e-Tailers striving to increase traffic and overall purchase rates.…

News February 9
analytics Facebook Goldman Sachs J.P. Morgan Mark Zuckerberg Morgan Stanley retail social commerce social engagement TIME Magazine

Facebook Files For IPO, Ignites Impending Growth For Social Commerce

On Feb. 1, 2012, social networking web site Facebook, filed to raise $5 billion in an IPO. The…

News February 6
Digby Digby Localpoint Eric Newman Forrester Research geo-fences location-based marketing Retail TouchPoints

Forrester Research Highlights Impact Of Location-Based Marketing

As consumers migrate to smartphones, more retailers are rolling out new strategies that leverage customer engagement via mobile…

News February 2
Bazaarvoice content Facebook Millennials ratings research reviews survey Twitter user-generated content

New Study Helps Retailers Reach Millennials [Infographic]

To thrive and survive in the competitive marketplace, retailers must have a firm understanding of the shopping preferences,…

News January 30
Customer loyalty Facebook foursquare loyalty points retail RSPA social loyalty Twitter

Incite Amps-Up Loyalty Programs With Social Sharing Features

As social networking and word-of-mouth strategies become more prominent within the retail industry, merchants are striving to increase…

News January 27
Amazon content content marketing crm customer engagement e-commerce ecommerce Fatima D. Lora guitar center in-store experience localization Retail CRM Retail TouchPoints SEO SEO optimization store operations

Guitar Center Optimizes Customer Engagement By Localizing In-Store Shopping Experience

Retailers who personalize the shopping experience have a better chance of building a meaningful relationship with consumers. With…

News January 20
Abercombie & Fitch customer engagement e-commerce ecommerce Gilt Groupe IBM IBM Watson National Retail Federation NRF 2012 NRF12 shopping behavior

Retailers Point To Data Analysis As Key To Customer Engagement Best Practices

As the amount of readily-available retail data continues to multiply, capturing useful and accurate information can be overwhelming…

News January 18
Retail Trendcaster Webinar Series
Retail Strategy & Planning Series
Holiday ThinkTank