Kirkland’s ‘Pinning Parlor’ Drives Customer Engagement, Community Sharing
The latest social network craze, Pinterest, appeals to many retailers as a new customer engagement and community sharing…
News May 11
Latest In: Customer Experience
Chico’s FAS Drives Customer Action With Social Charity Campaign
Retailers are building trust and customer loyalty by donating to charities and promoting their dedication to specific social…
News May 7Sneakpeeq Leverages Gamification To Optimize Purchase Incentives
Flash sale and daily deal sites utilize time restrictions and limited access to generate greater purchase urgency. Other…
News April 26Keys To Maximizing Customer Retention And Loyalty
Due to the influx of channels and information available — from online to mobile and social — consumers…
News April 25Relevant Deals And Online Sale Sites Drive Purchases From Mothers
Benchmark research indicates a slow yet steady recovery from the economic downturn, during which consumers have transitioned to…
News April 18Cinnabon Improves Customer Engagement Nearly 700% At POS
Localized marketing is coming to the forefront among retailers. With the continued rise of the Social, Mobile, Local…
News April 9Tapping Gamification To Optimize Employee Engagement
Part IV of “Gamification In Retail” reveals how retailers can utilize games and motivational incentives to surge employee…
News April 2The Container Store Taps Voice Of The Customer To Maximize Multichannel Success
Shoppers increasingly are seeking to experience brands across multiple channels, from social networking sites to e-Commerce and mobile…
News April 2Best Buy, Gilt Groupe And HSN Lead The Pack In Gamification
This is Part III of “Gamification In Retail,” a four-part series discussing the growth of gamification: what it…
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