Kate Spade Saturday Taps Social To Merge Paid, Earned And Owned Media
The advent of social media has altered how retailers invest in media and advertising opportunities. In fact, retailers…
News June 26
Latest In: Customer Experience
BodyMedia Sees 16% Conversion Rate With Social Referral Programs
Word-of-mouth (WOM) marketing is playing a pivotal role in cross-channel marketing programs, largely due to the continual rise…
News June 24PalmBeach Jewelry Boosts Customer Acquisition With CertainSource
Engaging and acquiring customers is an ongoing challenge for retailers today. Merchants must not only ensure they’re targeting…
News June 14Positec Improves Call Center Productivity With Five9 Cloud Solution
Organizations selling to end users as well as retail partners are tasked to manage and respond to a…
News June 13Restaurant.com Revitalizes Loyalty Program With Gamification
The growing popularity of social media and smartphones has generated more connected and empowered consumers. To keep pace…
News June 7VTech Recovers $63,000 In Revenue With Targeted Email Campaign
Shopping cart abandonment is a top pain point retailers across verticals face daily. In fact, approximately 80% of…
News May 24Biltmore House Ties Card-Linked Offers To Long-Term Sales And Loyalty
Many merchants are leveraging card-linked offers to connect with potential and existing customers, boost brand awareness and increase…
News May 23Walmart And MillerCoors Embrace Digital Customer Engagement
The Shopper Marketing Summit, a retail networking event hosted in April 2013 by the Path to Purchase Institute,…
News May 9Donna Karan Exec Shares Social Media Best Practices
The luxury industry is on an upswing: 25% of affluent consumers purchased at least one high-end product a…
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