How to Turn Packaging into a Revenue Driver (Not just Another Cost)
Most marketing teams treat packaging as someone else’s problem. You hand off specs to operations, they negotiate with…
Executive Viewpoints January 21
Latest In: Customer Experience
Play On: Walmart Debuts Premium Musical Instrument Shop
Walmart Marketplace has introduced its Premium Musical Instrument Shop, a curated destination featuring brands including Fender, Roland, Boss,…
News January 20
Gap Casts Paramount Exec as Chief Entertainment Officer, Opens Office on Sunset Blvd.
Gap Inc. has named Pam Kaufman to the newly created position of EVP, Chief Entertainment Officer, reporting directly…
News January 20
Sephora Partners with Korean Retailer Olive Young to Showcase K-Beauty Brands
Sephora has partnered with CJ Olive Young, a leading Korean beauty and wellness retailer, to introduce dedicated K-beauty…
News January 20
How Walmart Shifted Away from Only Serving the ‘Bottom of the Closet’
If “fashion” isn’t the first word you associate with Walmart, don’t blame Denise Incandela. The retailer’s EVP of…
Features January 20
Incoming Walmart CEO Reshapes C-Suite with Internal Promotions
Walmart’s new President and CEO John Furner won’t officially take these titles until Feb. 1, but he’s already…
News January 16
Pet Retailers Vie for Loyalty with Virtual Vet Services, Pet-Inclusive Air Travel
The nation’s two largest pet retailers are expanding their services as they compete for pet owners’ loyalty. PetSmart…
News January 16
Tractor Supply, Planning 100 New Stores in 2026, Opens 2,400th Store in South Carolina
Tractor Supply has been opening new stores at a pace of approximately 100 locations per year, and 2026…
News January 16
Escape the Aisle: Outgrowing the Category you Were Born Into
Evolving a brand and outgrowing the category you were born into is never as simple as jumping on…
Executive Viewpoints January 16Top Stories
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