Latest In: Customer Experience

airbnb Barbie Barbie movie customer experience Featured marketing omnichannel activation partnerships Retail ThinkTank (2023) Retail ThinkTank: Featured In Shopper Marketing & CX (2023) Retail ThinkTank: Shopper Marketing & CX (2023)
Barbie's Malibu Dreamhouse on Airbnb is just one example of how the Barbie brand has used out-of-the-box marketing tactics to connect with consumers through context.

It’s Barbie’s World, We’re Just Living in It

With our Editors Perspectives column, you’ll get insights and opinions from the Retail TouchPoints editorial team as they…

Editor's Perspective August 4
aeo American Eagle Outfitters executive changes news brief retail movers and shakers
American Eagle Outfitters, Inc. (AEO) Chief Operations Officer Michael Rempell has announced he will step down from his role, effective early in the company's fiscal 2024 in May.

AEO Inc. COO Steps Down Amid Positive Financial Outlook

American Eagle Outfitters, Inc. (AEO) Chief Operations Officer Michael Rempell has announced he will step down from his…

News August 3
Amazon Claire's Curtis Hougland Floor & Deco Gartner i-Health Meta People First Sephora tiktok

5 Ways Retailers can Begin to Market from the Outside-In

Retail marketing is undergoing its largest transformation since the dot.com boom. The ongoing decentralization of retail and retail…

Executive Viewpoints August 3
aggregator assortment planning demand planning direct-to-consumer retail dtc Featured first-party data Love Your Melon QR Codes Retail ThinkTank (2023) Retail ThinkTank: Featured In Omnichannel Strategy (2023) Retail ThinkTank: Omnichannel Strategy (2023) Retail ThinkTank: Supply Chain & Fulfillment (2023) Shopify businesses The Lead Summit thirdlove U.S. Polo Assn wholesale Win Brands Group
Kyle Widrick, Founder and CEO of Win Brands Group, discusses the secrets of DTC profitability with Richard Kestenbaum of Triangle Capital at The Lead Summit.

Why DTC Brands are Evolving from Disruptors into Omnichannel Players

It wasn’t so long ago that the debut of new digital-first brands was a near-daily occurrence. Successful “challenger”…

Features August 2
ArentFox Schiff Emily Lewis Eva Pulliam ftc

INFORMing Customers: A New Retail Requirement

Since 2021, states and the federal government have been pushing to provide consumers with more information about the…

Executive Viewpoints August 2
in-store data in-store experience Retail ThinkTank (2023) Retail ThinkTank: Featured In Store Ops & Design (2023) store experience store operations store ops
By empowering associates with data, retailers can support better in-store experiences

3 Ways to Use Data to Improve In-Store Experiences

Retailers have access to troves of data: data about their customers, their products and their business. But despite…

Features August 1
PepsiCo Rubi Laboratories Walmart Walmart Restored
Walmart Restored Premium

Walmart Enhances Refurbished Items Program to Support Marketplace Sellers

Walmart has upgraded its Walmart Restored program by introducing Walmart Restored Premium, offering a broader assortment of “like…

News August 1
Every Kids Sports Good Sports Positive Coaching Alliance UA Rewards Under Armour
Under Armour signage

Under Armour Debuts Loyalty Program

Under Armour has launched its first-ever loyalty program, UA Rewards, for its U.S.-based customers. Members will earn reward…

News August 1
Deloitte first insight Viki Zabala

Turning Retail Losses into Profits

How can retailers transform losses into profits? External economic factors, such as fluctuating interest rates, an unpredictable housing…

Executive Viewpoints August 1
Retail Trendcaster Webinar Series
Retail Strategy & Planning Series
Holiday ThinkTank