Chico’s Budget Cuts Spotlight Changing Roles For Retail Marketing
Chico’s FAS expects to reduce its 2016 marketing expenses by $11 million and generate annualized savings of approximately…
News April 29
Latest In: retail marketing
How To Crack The Social Advocacy Code
In today’s digital, on-demand economy, consumers have access to more information on products, brands and services. As a…
Features August 21Ready, Set, Back-To-School Shop!
By Alicia Fiorletta, Senior Editor We’re currently in the prime time of back-to-school season. If you turn on…
Executive Viewpoints August 11How To Use In-Store Beacons: 6 Best Practices
By David Bozin, Bindo Those who use mobile technology to market to consumers have a responsibility to do…
Executive Viewpoints July 27
Custora Raises $6.5 Million In Series A Funding
Custora, a New York City-based marketing software startup, has raised $6.5 million in a Series A funding round…
News April 7
What Cost-Per-Hour Means For Retail Marketing Spend
Just a few months ago, the traditional ad model was served a shakeup when the Financial Times announced…
Executive Viewpoints March 3Bridging The Gap: How Mobile Connects The Digital And Physical Shopping Worlds
By Josh Marti, Point Inside Imagine walking into a store that seamlessly connects your online digital experience with physical…
Executive Viewpoints October 17
Charlotte Russe And Nordstrom Connect Instagram Content And Commerce
With more than 200 million active users and 60 million photos shared per day, Instagram is a top…
Features September 8A Lesson In Marketing To Baby Boomers: Don’t Be Afraid To Engage Through Social Media
By Andrew Surwilo and Thomas Shipley, Co-Founders, Atlantic Coast Media Group (ACMG)Â Baby boomers have experienced some of…
Executive Viewpoints July 18Top Stories
Latest Podcasts
Latest Resources
