They say that when it comes to gifts it’s the thought that counts, but let’s get real: we all want to know how much was actually spent. Was it higher than the $42.60 average that consumers spent for an adult’s birthday gift, or the $51.40 average for a housewarming gift? Did that wedding gift come in above or below the $68 average?
In addition to gift amount averages, this infographic from Jifiti identifies:
- The number of days prior to the event we buy gifts;
- Which gender is more likely to be the sender vs. the gift recipient;
- How long shoppers peruse a gift catalog; and
- The nation’s top 15 gifting cities.
Source: Jifiti
