COVID-19’s impact on store technologies has been widespread, but it’s had a particularly strong effect on the point-of-sale (POS). Retailers are faced with the dual challenge of making payment processes both frictionless and hygienic. One effect has been an acceleration of the trend toward mobile payment: 57% of associates are using their devices for this function, according to the Store Operations Survey. Retailers also are taking a renewed interest in other “touchless” POS technologies, including:• Payment methods that allow shoppers to tap or wave their phones or chip-enabled credit cards;
- Scan-and-go solutions that allow shoppers to pay using their own mobile devices;
- Cashierless solutions that use a range of in-store cameras and sensors;
- Solutions using biometric identification tools such as facial recognition and palm print recognition; and
- Gesture- and voice-based tools that minimize the need to touch POS hardware or credit cards.
This Retail TouchPoints Tech Guide will explore how retailers can adopt these technologies while maintaining the accuracy, data-gathering and payment security required at the POS, as well as how more traditional POS solutions can be adapted for the era of COVID.
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