Consumers are increasingly using their mobile devices to go online; in fact, research shows that more than 60% of website traffic comes from mobile.
Since mobile screens are smaller than those on desktop computers, going the extra mile to create a mobile-friendly experience is now something that consumers don’t simply appreciate — they demand it:
- Nearly 60% of users said they won’t recommend a company with a poor mobile experience;
- More than 70% of users return to mobile-friendly sites; and
- Mobile optimization is used by Google as a factor in results ranking.
Learn more about why (and how) to make your website mobile-friendly in this infographic from cre8.