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How Retailers Are Embracing Tech to Tackle Staffing Shortages

Associate turnover has always been a challenge in retail, but the “Great Resignation” sparked by the pandemic has brought this issue to new heights. Retailers are responding by investing in more self-service technology and are expanding their employee training and empowerment initiatives.

The 2022 Store Ops Survey reveals how:

  • Store ops budgets have changed year over year, especially as brick-and-mortar experiences become a strategic priority;
  • Retailers are rethinking their in-person and virtual approaches to employee empowerment in order to minimize turnover; and
  • Technologies like QR codes, self-service kiosks and mobile devices are driving in-store efficiency and helping consumers have more seamless experiences.

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