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Converting Stores Into A Competitive Advantage: 6-Step Playbook

How Top Brands Are Applying Local Context To Drive Traffic And Conversion Across Both Online And Brick & Mortar

This E-Book outlines six ways retailers are applying local context to drive traffic and conversions across both online channels and brick-and-mortar stores, including how to:

  • Monetize mobile;
  • Supercharge social; and
  • Add relevance to ad targeting.

Get the 6-step guide now to learn how retailers such as Zumiez and GUESS are bridging digital with physical to drive traffic and conversion.


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Q1 is a pivotal time for retail, with experts analyzing holiday sales and forecasting trends. View the full lineup of the Retail Trendcaster video series for insights on consumer spending, AI, personalization, social commerce, and more—helping you focus on what truly matters in 2025.

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