7 Ways To Optimize The Shelf Edge

Inside the store, today’s tech-savvy shoppers are looking for an advanced, interactive and seamless experience at every step — particularly at the shelf edge. Impulse buys comprise close to one third (29%) of in-store purchases today. This E-book will guide retailers through the process of maintaining and improving customer acquisition, through 7 key steps, which include using mobile technology, presenting compelling content and accessing a unified, cloud-based system.

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