By 2016, 85% of all online shoppers will use their mobile devices to complete transactions.
Many consumers also are using their devices while browsing and buying in-stores. As a result, retailers need to consider several factors while attempting to engage these highly connected shoppers.
This infographic, courtesy of Bazaarvoice, reveals how the mobile consumer is impacting retail.
By 2016, 85% of all online shoppers will use their mobile devices to complete online transactions.
Many consumers also are using their devices while browsing and buying in-stores. As a result, retailers need to consider several factors while attempting to engage these highly connected shoppers.
This infographic, courtesy of Bazaarvoice, reveals how the mobile consumer is impacting retail.