You’ve likely seen the word “metaverse” splashed on news headlines, in research studies and, of course, in press releases. But do you know what the metaverse encompasses and, most of all, how your brand can embrace it to create fandom and reimagine customer experiences?
There certainly is no cookie-cutter way to “venture into the metaverse.” In fact, brands and retailers across categories are testing different experiences and initiatives in order to gauge what resonates most with their consumers.
This Hit List was designed to spotlight brands who are seizing new creative opportunities and are embracing:
- Gaming platforms;
- Digital skins;
- Digital-physical integration; and
- Virtual shopping experiences.
Download your copy and prepare to get inspired!