Consumers are becoming more demanding, and are expecting more from their favorite brands and retailers.
For example, the average online shopping cart abandonment rate is 68% because consumers experience issues with checkout (35%) and believe the registration process is too complex (38%). On average, brands lose 30% of their potential online customers within 60 seconds of them visiting the web site.
This infographic, courtesy of Informatica, outlines how retailers can improve their customer-centric strategies to boost online engagement and sales.
Consumers are becoming more demanding, and are expecting more from their favorite brands and retailers.
For example, the average online shopping cart abandonment rate is 68% because consumers experience issues with checkout (35%) and believe the registration process is too complex (38%). On average, brands lose 30% of their potential online customers within 60 seconds of them visiting the web site.
This infographic, courtesy of Informatica, outlines how retailers can improve their customer-centric strategies to boost online engagement and sales.
