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JCPenney is self-funding its latest turnaround plan, which includes a reinvestment in its core customer and a more focused value proposition.

Is it Too Late for JCPenney to ‘Make it Count’? Inside the Retailer’s $1B Turnaround Plan

JCPenney is self-funding its latest turnaround plan, which includes a reinvestment in its core customer and a more…

Features September 1
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Screenshot from Prada's Discord.

How Prada, Starbucks and Porsche are Using Discord to Up Their Customer Engagement Game

For many people Discord remains an anomaly — something they may have heard of during the pandemic but…

Features August 31
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Customer loyalty research from Retail TouchPoints reveals that brands are diversifying their toolkits to better resonate online.

How Are Retailers Driving Shopper Retention and Loyalty?

Nearly two-thirds of consumers (65%) say they “love” fewer than three brands, according to a U.S.-based survey conducted…

Features August 30
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Henry Rose partnered with Constellation to reuse and repurpose content for different TikTok ad formats.

How Henry Rose Drove 1.9M TikTok Impressions with Agile Creative

The average TikTok user spends 95 minutes per day on the app and opens it 19 times per…

Features August 30
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How Verizon Personalizes CX, from Engagement to Post Purchase

Today’s consumers rely on their smartphones for, well, just about everything, and Verizon recognizes just how important that…

Features August 29
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Salesforce Predicts Just 1% YoY Online Sales Growth for U.S. Holiday Season

U.S. ecommerce sales this holiday season are forecasted to reach $273 billion, a 1% year-over-year growth rate, according…

Features August 28
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Educational Insights has seen huge success with its TikTok Shop.

Behind the Scenes of TikTok Shop with a Pioneering U.S. Seller

Toy company Educational Insights launched in 1962, long before the internet existed. Now the company has become the…

Features August 24
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Outform is reimagining the store mannequin by combining 3D-like hologram tech, dynamic content and real-time data into one robust experience.

The Future of the Store Mannequin: Diverse, Digital and Data-Driven

Mannequins have played a starring role on the store floor for centuries. But while they still can add…

Features August 23
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As the marketplace ecosystem expands, brands have more opportunities to get their products in front of new customers. Here's how you can get started.

3 Keys to Breaking into More Marketplaces 

Marketplaces have become go-to destinations for consumers to browse a vast breadth of products and brands. For many,…

Features August 22
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