Blog Posts

6 Strategies For Preventing Fraud In An On-Demand Economy

By Rei Carvalho, CEO, Emailage The world of shipments is unrecognizable from just a few short years ago. The average time between purchase…

The Next Big Thing In Retail Marketing: Peersuasion Marketing

By Dr. Rado Kotorov, VP of Product Marketing, Information Builders Mobile marketing technologies are evolving very quickly due to the wide adoption…

Will Google’s Algorithm Changes Make Mobile Optimization A Priority?

Last week, Google implemented changes to its search algorithm that would favor mobile-friendly sites. That means, if a retailer doesn’t have a…

Retail Recap Of The Week

It’s been an eventful week for the fashion and retail worlds. As part of a new column for the Retail TouchPoints blog,…

Turning Lemons Into Lemonade: How To Find The Opportunity In Negative Customer Experiences

By Mickael Bentz, Adobe Campaign Social media has provided a digital megaphone for disgruntled customers to publicly shame your business and draw…

Why It Isn’t Easy, But Beneficial, Being Green

By Alicia Fiorletta, Senior Editor There are a variety of great brands out there that encourage green living and social responsibility. Take…

Is The Apple Watch Your Next Must-Have Engagement Channel?

Ever since Apple Watch was unveiled in March, retail industry players have pondered how the hardware will impact customer engagement tactics and…

How To Start Seeing Results From Social Media

By Alicia Fiorletta, Senior Editor In August 2011, I was two months into my tenure at Retail TouchPoints. I was fresh out…

Customer-Centricity And The Power Of Human

By Mike Mojica, Merkle Technology is the backbone of CRM platforms, the conduit to first-party data and the fire hose to addressability…

Breaking The Trend: Online Promotions And The Rise In Average Basket Values

By Marko Luhtala, RapidCampaign According to IMRG, the UK’s online retail association, there has been a general downward trend in average basket…

Content And (Unified) Commerce Take Center Stage At Demandware XChange

By Alicia Fiorletta, Senior Editor I landed at Newark Liberty Airport about 6 a.m. this morning after attending Demandware’s XChange conference at…

Ode à la Rose Opens NYC Pop-Up

By Alicia Fiorletta, Senior Editor Pop-ups are always fun. I personally enjoy them because they present retailers with the opportunity to extend…

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Blog Posts

6 Strategies For Preventing Fraud In An On-Demand Economy

Will Google’s Algorithm Changes Make Mobile Optimization A Priority?

Retail Recap Of The Week

Turning Lemons Into Lemonade: How To Find The Opportunity In Negative Customer Experiences

Why It Isn’t Easy, But Beneficial, Being Green

Is The Apple Watch Your Next Must-Have Engagement Channel?

Customer-Centricity And The Power Of Human

Breaking The Trend: Online Promotions And The Rise In Average Basket Values

Content And (Unified) Commerce Take Center Stage At Demandware XChange

Ode à la Rose Opens NYC Pop-Up

Multimodal Commerce: New Era of Online Shopping

Preparing for Global Expansion: 6 Must-Haves for Tax Compliance Success

5 Essential Tax Truths for Growing Midmarket Companies

The Agentic Engine Powering Profit-Driven Merchandising

6 Essential Tips for Social Commerce for Tax, Finance, and IT Leaders

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