To successfully expand worldwide, retailers need to have a significant understanding local preferences, attitudes and, of course, holidays.
However, for retailers just starting out, it can be difficult to navigate through a vast pool of cultural information.
That’s why eShopWorld created the 2015 Global eCommerce Event Calendar and infographics, which were designed to streamline the planning process for region-based online marketing programs in six regions: Asia-Pacific, Europe, North America, Nordic, Latin America and the Middle East.
Visitors can simply click on individual countries listed at the bottom of the calendar to view all events associated with those countries. After clicking on an event, visitors can access a more detailed page with more general information about the holiday or event.
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Marketers also can download infographics associated with different regions so they can easily access the holidays and share with colleagues.
Check out the calendar and get started on your localize marketing goals!
