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Birchbox Reveals Key Holiday Spending Trends

Merry Christmas to all our readers who are celebrating today! Enjoy some time with family and take the time to reminisce on the past year, or heck, even the past few months! 

It was an eventful holiday season, to say the least. We’re grateful we got to spend it with you by sharing some key research, insights, case studies and success stories. We’re excited to see how the retail industry will evolve in 2014!

To keep today’s blog light and fluffy like powdery snow on Christmas morning, here’s a fun infographic from beauty eTailer and sample provider Birchbox.

The company surveyed 6,500 women and men to better understand their holiday gifting habits.

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Among the key findings, Birchbox spotlighted that 42% of women and 56% of men planned to do more than half of their holiday shopping online this year. Overall, men established a larger budget for gifts than women, with 41% of men planning to spend $500+ this season, compared with 36% of women.

Click the image below to get more details! 

Happy Holidays, RTP readers!

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