Infographics (37)

Earning Your Wings: How Online Merchants Can Take Off With Twitter


Small and medium-sized businesses (SMBs) can use Twitter to build brand awareness, boost engagement and in turn, see a significant increase in the bottom line.

Up to 60% of consumers have purchased from an SMB because of Twitter, according to proprietary research from the social network. Even more (73%) consumers said they feel better about an SMB after following and reading their tweets.

This infographic, courtesy of Bigcommerce, outlines the benefits SMBs can reap from using Twitter.


The State Of Payments

The past year has seen a rise in credit spending and significant advances in mobile wallet technology. The worldwide leader in mobile payment adoption: Kenya, where more than 80% of the population pays for goods and services with their smartphone.

This infographic, courtesy of Merchant Warehouse, provides an overview of worldwide payments in 2014, with a glimpse into the upcoming winter shopping season.


Navigating E-Commerce Channels


The vast majority (90%) of retailers currently are selling on marketplaces such as Amazon and eBay, according to research from ChannelAdvisor. Although 15% of retailers are selling on emerging marketplaces such as Best Buy, Newegg and Sears, Amazon still remains dominant in the world of marketplaces.

This infographic, courtesy of ChannelAdvisor, outlines key findings from a survey of more than 200 U.S. and UK retailers.


The Retailer’s Guide To Remarketing


Global e-Commerce sales will experience a growth rate of more than 10% over the next three years, according to eMarketer.

However, as online sales rise, so does the likelihood of cart abandonment. In fact, the retail industry has an average cart abandonment of 70%.

This infographic, courtesy of SaleCycle, provides an overview of remarketing tactics that will engage consumers and boost overall sales.


Investigating The Next Generation Of Store Operations


More than half (53%) of retailers today are arming store associates with tablets and smartphones to look up product information (60%), access inventory levels (50%) and more, according to the Retail TouchPoints Store Operations Survey.

The below infographic uncovers key findings from the survey report, which outlines trends regarding employee training and engagement, omnichannel order fulfillment, and pricing and promotions strategies.


Back To School — A Retailer’s Insight


Customer sentiment towards back-to-school commercials increased by 7% between 2013 and 2014, according to analysis from SAP. This means that retailers did a better job tailoring their messages to consumers this back-to-school season. However, retailers had plenty of room to improve their service efforts, as overall sentiment remained neutral or negative throughout the season.

Want to learn about customer sentiment during the back-to-school season? See top trends in the below infographic, courtesy of SAP.


Security Matters: Americans On EMV Chip Cards


Starting October 2015, retailers will be held accountable for fraud liabilities if they do not accept EMV-compliant cards.

Accommodating EMV chip and pin cards may help retailers build consumer trust. In fact, 69% of consumers believe EMV chip cards make their debit and credit card transactions more secure.

This infographic, courtesy of NXP, details consumers’ thoughts on payment security and EMV.

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