5 Ways To Go For The Gold In The Mobile Engagement Race

Shadow PHUN PW002 EBK MobileRace Nov 2015Mobile has become a key shopping channel, but unfortunately, very few merchants are successfully engaging shoppers through their personal devices.

In fact, a recent assessment of 100 retailers revealed that only 8% of retailers would win a gold medal in The Mobile Engagement Race. But by leveraging the right mobile tools and technologies, retailers can boost customer acquisition and increase foot traffic.

Complete the form below to learn where your business ranks in the The Mobile Engagement Race and how you can improve your positioning!



The Retailer’s CX Checklist

OpinionLab-CovershotAre you poised to improve the customer experience (CX)? Today's consumers are more empowered and knowledgeable than ever before. This makes it crucial for retailers to keep their fingers on the pulse of the CX and focus on each moment and touch point of the shopper journey.


Know Me. Serve Me. Reward Me.

StracacheEbkShadowShoppers have access to an increasing number of options, which allows them to be more selective about which retailers they’re loyal to. Winning these customers' hearts and minds requires retailers to demonstrate that they can know, serve and reward their best shoppers across all touch points.


Economic Optimism Sets The Stage For A Profitable Holiday Season

shadow RTP RT057 GD Holiday Guide June 2015As we move further and further away from the 2008 recession, retailers can be confidently optimistic in their overall outlook for the 2015 holiday season.

Confirming this optimism, the National Retail Federation (NRF) predicted a boost in sales growth for 2015 over 2014. Retail industry sales will increase approximately 4.1% in 2015, up from 3.5% growth in 2014, according to NRF in its February 2015 economic forecast report. That boost would be the biggest annual growth since 2011, when retail sales for the year increased 5.1%. Additionally, NRF predicts non-store sales will grow between 7% and 10%.

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