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Mastering The Art And Science Of Pricing

With Anthony Smith, Director of Science Services, Revionics

The importance of being price-competitive is no longer limited to the holiday season. In order to stand out against competitors while maximizing profits, retailers must learn to craft more efficient pricing and promotions strategies.

During this episode of TouchPoints TV, Anthony Smith, Director of Science Services at Revionics, discusses how retailers can use Revionics solutions to adjust and adapt their strategies based on customer preferences as well as competitor data.

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