Latest In: Marketing

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Want to Know the Holiday Season’s Top Trends? Look at Back-to-School for Insight

Back-to-school surveys across the retail sector point to a strong season, spurred by pent-up consumer demand.   Deloitte indicated that parents’ projected…

Features August 19
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Shutterfly Acquires Spoonflower for $225M, Doubles Down on Home Décor Growth

The home décor market saw significant growth in 2020 as consumers rushed to outfit their homes for remote…

News August 17
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What Does ‘Omnichannel’ Mean in 2021? How Marketplaces are Reshaping the Digital Landscape

In the World of ‘Attention Commerce,’ a Multi-Channel Presence is Key It’s been a big month for BigCommerce:…

Features August 13
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Online Survey Platforms Improve Advertising Testing Through Better ‘Listening’

Online surveys have long reigned near the top of the ad testing toolkit by providing the fastest, most…

Executive Viewpoints August 12
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A Power-Packed Content Agenda Makes retailX the Must-Attend Event of the Summer

In just a few short weeks, retailX will pack a wealth of data, insights and practical advice into…

Features August 10
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How Andie Reaps Rewards by Investing Time in its Celebrity Partnerships

Celebrity partnerships can be a powerful tool for any retailer. The built-in audience and media-grabbing appeal of the…

Features August 2
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Marketing Metrics: Google Paid Search Tops Return on Ad Spend With 31% YoY Growth

Getting the most out of your advertising budget is an ongoing challenge, so marketers need to examine their…

Features July 27
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Consumers are Spending. Premium Loyalty Programs can Help Luxury Brands Capitalize on it

As we emerge from the pandemic, people are ready to once again spend money on high-end items like…

Executive Viewpoints July 23
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Tokyo Olympics: Will Changes and Challenges Put Retail Off its Game?

Before they’ve even started, the 2020 2021 Olympic Games have already made history. Cardboard beds and logo dilemmas…

Features July 23
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