Pinterest Opens to Third-Party Ads with Amazon as First Partner
For the first time ever, Pinterest is opening its platform to third-party ad demand, starting with a multi-year…
News April 28
Latest In: Marketing
How the Y2K Revival is Expanding True Religion’s Shopper Community
True Religion, born in the Y2K era, is benefiting from its current cultural resurgence. Creative Director Zihaad Wells…
Features April 28
Revolutionizing Retail Marketing: How Apple’s Web Push Notifications on iOS 16.4 will Change the Game for Retailers
Web push notifications are a powerful tool for retailers to engage with their customers and keep them informed…
Executive Viewpoints April 28
Meta Changes Instagram, Facebook Shops to Encourage In-App Transactions
As rival TikTok ramps up its shopping initiatives, Meta is streamlining its own commerce strategy to drive more…
News April 27
Yahoo’s New Partnership will Enable Shoppable Retail Ads
Yahoo Advertising has teamed up with ecommerce marketing platform Pear Commerce to bring shoppable ad products to its…
News April 27
Instacart and Roku Partner to Provide Data Showing Impact of Ad Spend
Streaming service Roku has partnered with Instacart to bring together viewership data and purchasing insights, allowing marketers to…
News April 27
Sam’s Club Expands Network of Tech, Agency Partners to Help Brands Plan and Execute Retail Media Campaigns
Sam’s Club has launched a partner program for its Member Access Platform (MAP), the platform through which brands…
News April 25
Livestreaming Success Stories from Adore Me, Pacsun, Simon and More
Livestream shopping has proven a tough nut to crack in the West. Despite the format’s wild success in…
Features April 25
Levi’s Names Snap Exec as New Marketing Chief
Levi Strauss & Co. has appointed Kenny Mitchell as its new SVP and Chief Marketing Officer (CMO) of…
News April 24Top Stories
