Digital Marketing Tactics for Uncertain Times
After a slower-than-expected 2022 holiday season, many retailers have tightened their budgets in 2023. While optimizing budgets in…
Executive Viewpoints May 8
Latest In: Marketing
Uber Continues Commerce Media Push as Sprouts Launches its Own Media Network Powered by Instacart
As the retail media landscape continues to grow, Uber is expanding the types of ads available to CPG…
News May 5
It’s Time for a Retail Media Rebellion: a CEO’s POV
Forecasts predict retail media ad spend will grow to $61.15 billion in 2024, making it the most dynamic…
Executive Viewpoints May 5
Digital Signage is Yoked and Ready for its Close-Up Thanks to RMNs
Oh great, another screen I need to market on, said no brand manager ever. And yet 2023 may…
Executive Viewpoints May 4
Walmart, Amazon, Meta Showcase Support for SMBs with New Data, Services
As National Small Business Month kicks off, some of the biggest names in U.S. commerce — including Walmart,…
News May 2
1-800-Flowers.com Purchases Gifting Platform
1-800-Flowers.com, known for curing gift-giving headaches for millions of people, has bought itself a present: the SmartGift intelligent…
News May 2
E.l.f. Cosmetics Debuts Social-First ‘Vanity Table Talk’ Series
E.l.f. cosmetics is seeking to tap the power of celebrity with its new digital series, Vanity Table Talk.…
News May 1
It’s Time for a Retail Media Rebellion: a CEO’s POV
Forecasts predict retail media ad spend will grow to $61.15 billion in 2024, making it the most dynamic…
Executive Viewpoints May 1
Back to the Beginning: Print’s a Smarter Start to Customer Journeys
Omnichannel, through-the-line, integrated: popular marketing synonyms that date back decades. Call it what you will, the quest for…
Executive Viewpoints May 1Top Stories
