Latest In: Marketing

40 under 40 awards awards design:retail Retail TouchPoints
Retail TouchPoints and Design:Retail have unveiled the 2023 winners of the annual 40 Under 40 Awards, representing a dynamic and diverse class of executives who have contributed to industry progress.  

Retail TouchPoints Reveals Latest 40 Under 40 Award Winners

Retail TouchPoints and Design:Retail have unveiled the 2023 winners of the annual 40 Under 40 Awards, representing a dynamic…

News May 23
Christena Garduno digital marketing Executive ViewPoints Media Culture

5 Digital Marketing Trends Brands Should Pay Attention To

U.S. consumers keep spending despite historically high inflation, and with so many brands vying for attention in the…

Executive Viewpoints May 23
community-based commerce customer experience customer retention digital growth direct-to-consumer dtc Featured Graf Lantz Retail ThinkTank: Business Agility & Innovation (2023) sustainability wholesale
For most of its 15 years in operation, Graf Lantz had a cult-like following based on its timeless product designs and emphasis on high-quality, sustainable materials — conditions that led to a steady 25% year-over-year growth rate since 2016. Then the brand went viral during the pandemic thanks to its eco-friendly handcrafted face masks, which helped Graf Lantz expand its customer base 14X over the past three years.

Graf Lantz Seeks Growth Without Sacrificing Product Quality or Sustainability

For most of its 15 years in operation, Graf Lantz had a cult-like following based on its timeless…

Features May 23
ads Executive ViewPoints Paul Frantz rokt

Strategies for Brands to Combat #AdBlindness

The digital advertising industry has arrived at its saturation point. Ads pop up, slide in or play in…

Executive Viewpoints May 22
Alliant ANA Kaitlin Dunn Troutman tiktok Winterberry Group

First-Time DTC Direct Mailer? Here’s How to Make this Channel Sing.

Digitally native brands have long thrived on using channels like social media and tools like retargeting to find…

Executive Viewpoints May 22
artificial intelligence human expertise marketing campaign Staples Staples Business Advantage
Staples new Business is Human campaign highlights the limitations of AI.

Staples Joins the AI Conversation with New ‘Business is Human’ Campaign

Staples has launched a new marketing campaign with the theme of “Business is Human,” highlighting the company’s belief…

News May 19
banana republic creator marketing Pinterest social media programming Wedding Week
Pinterest has teamed up with Banana Republic for its first-ever Wedding Week.

Pinterest Engages with Banana Republic for ‘Wedding Week’ Programming

Wedding season is in full swing, and searches on Pinterest for “wedding guest outfit inspiration” are up a…

News May 19
instant forms marketing Meta promotional ads promotions

Meta Launches Promotional Ads to Simplify Promotion Redemption for Consumers

Meta is testing a promotional ads capability, with the goal of making it easier for shoppers to discover,…

News May 18
data and analytics data-driven strategy demand planning enterprise resource planning ERP merchandising netSuite news brief Retail ThinkTank (2023) Retail ThinkTank: Business Agility & Innovation (2023) Touchland
Touchland has set a powerful foundation for growth by investing in data. Using NetSuite ERP, the brand is able to better manage and analyze business performance.

How Touchland Uses Data to Drive Brand Expansion

A strong foundation supports the DTC brand’s booming business across all channels

Features May 18
Retail Trendcaster Webinar Series
Retail Strategy & Planning Series
Holiday ThinkTank