Latest In: Consumer Trends

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Dynamic Pricing and Personalization in an Age of Persistent Inflation

Amid soaring prices, retailers, CPG brands and consumers have to decide how best to thrive in an era…

Executive Viewpoints December 9
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Boisson homepage showcases the brand’s core offerings, which include in-store experiences and seamless omnichannel fulfillment. Above, there is a showcase of different cocktails in ornate glasses

Boisson Supports NA Spirit Boom with High-Touch, Curatorial Experiences

The stress of the pandemic sparked a surge in the wine, beer and spirits market: a 2020 RAND Corporation…

Features December 8
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How Soccer Gear Sellers Are Benefiting from a World Cup-Fueled Holiday Season

How Soccer Gear Sellers Are Benefiting from a World Cup-Fueled Holiday Season

Global World Cup fever has turned the most unlikely sports enthusiasts into soccer fanatics. The event’s unusual timing…

Features December 7
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L'Oreal's North American president shares the beauty trends that will shape 2023.

L’Oréal Exec: Retailers Need to Create ‘Beauty Destinations’

There was a time not too long ago (during those horrible pandemic years we’re all trying to forget)…

Features December 6
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3 Ways for Ecommerce Retailers to Generate and Maintain Brand Loyalty

Brand growth relies on loyal consumers. In fact, repeat business from existing customers generates 65% of most companies’…

Executive Viewpoints December 5
Journal of the American Pharmacists Association Rite Aid

Rite Aid Opens First of 3 Small-Format Pharmacies in Underserved Communities

At approximately 3,000 square feet, Rite Aid’s newest store is much smaller than its average 11,000- to 15,000-square-foot…

News December 2
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Economy Candy has survived 85 years and three generations by evolving with the times.

How 85-Year-Old Economy Candy Taps into Social Trends but Stays True to its Roots

Slime lickers might not be everyone’s cup of tea; in fact, you might not even know what they…

Features December 2
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What Brands Should Know About Social Selling Today

With social media use at an all-time high, social commerce or “social selling” is an intriguing proposition for…

Executive Viewpoints December 2
Inflow Mike Belasco

How to Create a Year-Round Marketing Strategy for Seasonal Products

Most ecommerce companies bank on the holiday shopping season for an influx of sales that keeps them afloat…

Executive Viewpoints November 18
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