Exclusive Poshmark CMO Q&A: How Social Commerce Creates A Network Effect On A Personal Level
As retail and social media channels increasingly intertwine, the concept of “social commerce” is making its mark. One…
News February 13
Latest In: social media
The Four Best Ways To Grow Your Business As Told By A Social Media Influencer
By Rigel Cable, Astound Commerce Growing a small business in 2019 requires technological savvy. This includes social media,…
Executive Viewpoints February 8
Shopper Loyalty Study: Use Price, Brand Differentiators To Woo Competitors’ Customers
Even though 75% of shoppers say they have a preferred brand when shopping, these preferences can certainly be…
News December 4
Insights Into The Changing Influencer Landscape From Collab/18
The role of influencers in retail is shifting, with companies such as Macy’s starting to use their own…
News October 12
Authenticity And Education Sway Shoppers More Than Social Media Influencers
Celebrity influencers are starting to lose their luster: shoppers are 2X as likely to order a product recommended…
News October 8
The Evolving Luxury Industry Embraces Social Media And Personalization
Social media, which was once shunned by luxury retailers for fear of cheapening their exclusive image, is now…
Features September 13Instagram Reportedly Plans Standalone E-Commerce App
Instagram is working on a standalone app dedicated to shopping, two people familiar with the matter told The…
News September 5Rivet Works Provides Consumer-Generated Content Automation To BigCommerce
Rivet Works, a solution provider that helps retailers collect and utilize consumer-generated content, has partnered with BigCommerce. Rivet…
News August 31
What Impact Has Social Media Had On The Fashion Industry?
We’re all aware that social media is taking over to some extent. And, we’re becoming more influenced by…
Executive Viewpoints August 30Top Stories
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