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Smile For The Camera: Use Selfies To Boost Customer Engagement

By Adam Blair, Executive Editor The new Broadway musical Amélie, based on the beloved 2001 movie starring Audrey…

Executive Viewpoints April 4
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Surprising Customer Service Lessons From 2016

2016 was a strong year for retail thanks to low unemployment, reduced interest rates and increased consumer confidence…

Executive Viewpoints March 7
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Bluecore Debuts Marketing Decisioning Platform

Bluecore has launched a new decisioning platform designed to help marketers organize large data sets, determine appropriate next…

News March 1
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NRF17 Sessions: The Benefits Of Radical Retailing

From social to AI to VR, these sessions showed why retailers must be on the cutting-edge to engage…

News January 24
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Why Retailers Should Beware The Influencer’s Wrath

I don’t want to brag, but I have a friend who is an “influencer.” She is a powerful…

Editor's Perspective January 19
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Why Retailers Should Beware The Influencer’s Wrath

By Adam Blair, Executive Editor I don’t want to brag, but I have a friend who is an…

Executive Viewpoints December 27
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Top Stories Of 2016 Spotlight Out-Of-The-Box Engagement Strategies

2016 was a year of retail disruptors creating unique shopping experiences. Retailers stepped up their game this year…

Features December 20
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‘Tis The Season For Social Media Scams

Attention shoppers: be wary of the ads, giveaways and deals you click throughout on your favorite social media…

News December 15
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Visually Compelling Maps Breathe New Life Into Retail Data

“Location” is a vital data point for just about every type of retail event, from the precise place…

Features December 13
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